Aarav Singhaniya , the ruthless and arrogant CEO who doesn't believes in love . There is no women in his life . His life full of betrayal . So he becomes selfish and become ruthless. Miracles happen , he falls for a girl Preethy , the most beautiful and loving creature . He proposed her , she rejects him. This is the biggest mistake in her life . Her rejection makes him mad and he gets what he wants by either crook or hook . His love changes into obsession .